Project planning

Make the First SKU Small Enough to Plan Clearly

Choose one buyer, one product role and one sellable configuration before requesting multiple samples. Build a first-SKU brief that connects the sales channel, packaging spend and approval decisions.

MOQ after formula + pack reviewSample scope after briefExport project support

Choose one buyer and one sales channel

Describe who will buy the product, how they will use it and where it will be sold. A salon treatment step, an online starter product and a retail gift set can require different pack and price decisions. Do not combine all three into the first brief.

Select the first product role

Choose the routine step before choosing a long ingredient list: cleansing, a serum step or moisturizing, for example. Shortlist references for that role and compare samples against the same target experience. Add a second SKU only when it serves a separate buyer need.

Keep the SKU count visible

Record formula, fill size, fragrance, label language and packaging variants. Confirm which changes create a separate ordering unit. Two pack sizes or several fragrances can multiply component purchases even when the brand treats them as one product.

Reserve the full first-order budget

Separate product and packaging purchases from samples, design, applicable reviews and freight. Include components that must be purchased above the filling quantity. Request a quotation for the chosen configuration before committing the budget to a launch date.

Set approval and reorder decisions

Assign one person to consolidate sample feedback and artwork approval. Keep the approved reference and files. Before expanding the range, decide what sales and customer feedback you will review, and reconfirm packaging availability and reorder terms.

Choose a skincare product →

Packaging decisions →

Existing product and pack examples

Connect packaging decisions to the actual product format

These examples come from the existing FANGKE product library and show practical bottle, jar, pouch, carton and coordinated-range decisions.

Existing FANGKE skincare set product image
Coordinated skincare setExisting FANGKE product-library example for coordinating multiple packs in one range.
Existing FANGKE night cream texture and jar product image
Jar and formula textureExisting product image connecting formula texture with the selected jar format.
Existing FANGKE sheet mask pouch and carton product image
Pouch and outer cartonExisting product image showing a single-use pouch and secondary-packaging direction.
Existing FANGKE pump bottle product image
Pump-bottle formatExisting product image used to discuss fill size, pump, label area and decoration.

Inside Fangke

A closer look at filling and packaging

See the equipment used around filling, labeling and packaging as you plan the format and presentation of your product.

A closer look at the factory

See the factory setting and selected production scenes.

Filling equipment on the Fangke production floor
Filling equipment
Product labeling equipment inside the Fangke facility
Labeling equipment
Packaging equipment in the Fangke production area
Packaging equipment
Materials and containers arranged inside the Fangke facility
Materials area
OEM / ODM formula examples

Established formulas, packaging to suit your brand

Start your first SKU with an established formula. Compare bottle and jar formats, then plan your fragrance, fill size, label and packaging.

Centella & hyaluronic acid serum

Centella & hyaluronic acid serum

Example fill size
50 mL
Packaging shown
Dropper bottle shown
View formula details →
Niacinamide & collagen face cream

Niacinamide & collagen face cream

Example fill size
50 mL
Packaging shown
Jar shown
View formula details →

Packaging visuals illustrate design options. Final formula, ingredient list, claims, fill size, packaging, MOQ and lead time are agreed for your project after sample review.

OEM / ODM FORMULA LIBRARY

Start with an established formula

Compare formulation options, ingredient focus and fill sizes. Choose a reference to discuss formula adjustments, fragrance, packaging and your target market.

306 catalog references

Creams & lotionsHyaluronic acid + Niacinamide + Glycolic acid · CreamFK-11000037667349
Ingredient focus
Hyaluronic acid · Niacinamide · Glycolic acid
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsPearl + Niacinamide + Vitamin C · CreamFK-11000037686319
Ingredient focus
Pearl · Niacinamide · Vitamin C · Squalane / squalene
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsGlycerin + AHA · CreamFK-11000037689342
Ingredient focus
Glycerin · AHA
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsAzelaic acid + Ergothioneine · CreamFK-11000037712275
Ingredient focus
Azelaic acid · Ergothioneine
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsSalicylic acid + Rice · CreamFK-11000037740249
Ingredient focus
Salicylic acid · Rice
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsNiacinamide + Collagen + Ceramide · CreamFK-1601924070680
Ingredient focus
Niacinamide · Collagen · Ceramide
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsHyaluronic acid + Ceramide · CreamFK-1601926203469
Ingredient focus
Hyaluronic acid · Ceramide
Fill-size options
300 mL(10.14fl.oz) · 500 mL(16.91fl.oz)
View formula details →Discuss this formula →
Creams & lotionsGlycolic acid + Niacinamide + Ceramide · CreamFK-1601926206623
Ingredient focus
Glycolic acid · Niacinamide · Ceramide · Collagen
Fill-size options
200 mL(6.76fl.oz)
View formula details →Discuss this formula →
Creams & lotionsHyaluronic acid · CreamFK-1601926211292
Ingredient focus
Hyaluronic acid
Fill-size options
100 mL(3.38fl.oz) · 120 mL(4.06fl.oz)
View formula details →Discuss this formula →
Creams & lotionsArbutin + Collagen + Niacinamide · CreamFK-1601926214366
Ingredient focus
Arbutin · Collagen · Niacinamide · Ceramide · Glutathione
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsCopper peptide + Collagen · CreamFK-1601926215343
Ingredient focus
Copper peptide · Collagen
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsArbutin + Ceramide + Niacinamide · CreamFK-1601927711948
Ingredient focus
Arbutin · Ceramide · Niacinamide · Collagen
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsCollagen + Niacinamide + Ceramide · CreamFK-1601927917676
Ingredient focus
Collagen · Niacinamide · Ceramide · Astaxanthin · Arbutin
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsTurmeric + Retinol · CreamFK-1601927920552
Ingredient focus
Turmeric · Retinol
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →
Creams & lotionsCentella · CreamFK-1601927940572
Ingredient focus
Centella
Fill-size options
50 ml(1.69fl.oz) · 100 mL(3.38fl.oz) · 15 ml(0.51fl.oz)
View formula details →Discuss this formula →

Ingredient keywords describe the formulation focus; a complete INCI list, final specification, claims, packaging, MOQ and lead time are confirmed for your project. Related references can share a formulation base.

Buyer questions

Facts confirmed before quotation

Should the first order include several products?

Only if each product has a clear role and the budget covers its separate formula and packaging commitments. One defined SKU is easier to sample, approve and evaluate.

Does a launch plan guarantee sales?

No. It organizes purchasing decisions; customer demand, channel performance and commercial results still need to be tested.

Project review

Send the information needed for a useful first response

Include the product, expected quantity, destination market, formula or product reference, packaging idea and required delivery window.